It’s a new type of ad that appears in search results with a product photo, title, price and store name. So, in addition to text ads, there are also Google Shopping Ads.
What do the ads include?
The key information of the ads are the product image and price, so that users may have a complete picture of your product and store at a single glance.
Photo
Product title
Product price
Store
Google Search results
In the Shopping ads tab by selecting the appropriate filters
On YouTube
Advantages:
They provide a representative and comprehensive image of the product, before the user clicks on the ad (before we are charged) and therefore better traffic with a high conversion rate.
Another placement of the ad, often parallel to the search.
Sales increase.
